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The Jenner's to rival Olsen's

Posted on 19 September 2015

Kendall and Kylie Jenner may have just about conquered the world already with a book deal, reality show, fashion and shoe lines, a modelling career on Kendall’s half and a makeup following in the form of Kylie - but the Jenner sisters are not done yet. This morning they announced they will be releasing a new fashion line.

Taking a more professional, independent and hands on approach, the youngest in the Kardashian clan hope that their new endeavour will make them respected fashionistas and remove some of the stigma that comes from being part of a reality tv empire. Sighting that they don't want to be arguably 'famous for being famous'.

The Jenner's follow in the high heeled sibling style of The Olsen Twins who found major success with their own fashion line, “The Row” - the Jenner sisters hope that their new line will be just as effective.

Kendall & Kylie's 2013 PacSun collaboration photoshoot


Not new to the fashion scene, in 2013 Kendall and Kylie released a line with PacSun entitled “Las Rebeldes” which was vaguely inspired by Spanish culture and Latin designs, and in 2015 they released a TopShop collection which garnered much success from the brand’s Instagram following. The new collection plans to be “more about the clothes" as the girls are separating themselves from collaborations and instead creating the new line independently.

Yet to be named, Kendall and Kylie’s new range is predicted to retail for under $250 and be retailed at popular spots such as Nordstrom, Bloomingdales, Saks and online boutique Revolve.


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